I came across this fantastic old STIHL 041 AV advertisement in a 1967 magazine.
Because the ad contains so much information, I’m typing it all out here.
Here is the content.
WHY A CHAIN SAW THAT ELIMINATES VIBRATION?
As world leader in the manufacture of fine chain saws, and with more than 40 years of experience in design and operation, STIHL has systematically tackled and solved many of the problems related to chain saw use. Of these, none has been more vexing and elusive than ever present vibration. A natural irritation seemed to accompany every chain saw operation.
In the interim, many studies were made about the negative influence of vibration upon the user, including the physical fatigue, mental reaction and indirect influences upon behaviour and production. It offered a real challenge to STIHL and other chain saw manufacturers and obviously needed solving, and so . . . solve it, STIHL did!
In developing the system, our engineers gave it the code letters “AV” for “anti-vibration.” This is how the STIHL 041 AV was born.
As you can see in the diagram, as illustrated in red, a system of five strategically located shock absorbers intercept vibration and practically eliminate it. These in turn serve as buffers between the operator and the saw and help to eliminate fatigue and physical wear. Note, you can cut more with less effort!
STIHL
WORLD’S FIRST AND ONLY CHAIN SAW WITH BUILT-IN SHOCK ABSORBERS
TO ELIMINATE VIBRATION
STIHL is first again — in all the World!
This time, with a chain saw that has shock absorbers built right into the crank case.
041AV
CHECK THESE OTHER SUPERB FEATURES:
- Fully automatic chain oiler with quantity control.
- Lifetime cylinder.
- Super-size muffler cuts noise as you’re cutting wood.
- “All-position” Tillotson carburetor; completely efficient from working level to larger felling jobs or engine trimming in high branches.
- Bosch “Magneto-Matic” ignition system.
- Product of more than 40 years of experience by the world’s first chain saw manufacturer.
As shown by the arrows —
The shock absorbers are strategically positioned at five suspension points to absorb and reduce engine and chain vibration. They practically eliminate muscle fatigue and give you the same vibration-free action of a high precision instrument.
This advanced 5½ h.p. lightweight saw gives you more horsepower per pound than any other known saw. Makes even bigger cutting jobs seem shorter and easier.
TODAY’S MOST ADVANCED CHAIN SAW . . . WITH EXCLUSIVE STIHL PATENTS!
YOU’LL HAVE TO TRY IT TO BELIEVE IT!
The same magazine also had the following 041 AV ad a couple of pages over from this one.
Also, be sure to check out this vintage STIHL 090 ad (yes, from the same issue of Popular Mechanics)!
